Learn more at... www.pinnaclepromotions.com Promotional Daily Planners Staying organized is very important in the business world. Workers often ...
The best website for event planners ad finding local events?
Oct 24, 2007 by evan n | Posted in Other - News & Events
I do promotional marketing here in Chicago/Midwest and have yet to find a relieable website that lists GOOD events.
Any other event planners out there have a website they use and would like to recommend?
Good things!
usexpos.org advertises events for free.
worknman73 | Oct 25, 2007
Can someone give me a summary of this I dont understand it?
Oct 29, 2008 by Elizabeth | Posted in Homework Help
~ ADVERTISING PARTNERS ~
To maximize your marketing dollar, partnering with other advertisers is a good plan. Who are potential partners? Anyone who reaches the same target market that you do. Once you have determined this, you and your partner choose promotional strategies that will benefit both of you. In order to find suitable partners, the first step is to define your target market as specifically as possible. The more detailed you are in defining your customers, and deciding which customers to serve, will help you form better partnerships. The next step is to determine who else targets this same group of people. The products or services they offer may be complementary to yours, or they may not relate to each other at all. The key is that they reach the same market and that joint marketing with them makes sense. Step three is very important. Once you have identified several potential partners, look at them carefully. Are they companies and people that you would feel comfortable working with and being associated? Consider their reputations, goals, methods, etc. Do not lose your integrity for the sake of a sale. The next step is to approach the businesses with ideas on how you can work together to promote your own and each other's businesses. This is when you must get creative. Your strategies will depend on the type of businesses that you and your partners have. Think of how your products and services can complement each other. You do not have to come up with a lot of ideas at once. Think of a few to approach new partners which show a clear benefit to the partners. You will want to keep the first joint promotions simple and geared for success. This will encourage your partners to continue the relationship. As you work together, you will come up with more ideas. Here are a few simple ideas to get you started— · if your business involves a party plan, give joint parties with a related business, for example, kitchen gadgets and food products, or children's clothing and children's books. · include your partner's brochure with your customer's orders - give your customers a small gift, gift certificate or coupon from your partner's business with each order. · present a joint workshop or seminar. · include three partners in a special promotion. If customers make a purchase from 2 partners in a specific month, they receive a product from the third partner at no cost. Who can be partners? Just about anyone. Here are some of the more logical ideas. · realtors/home repair/home decorating · children's books/children's toys/children's clothing · kitchen gadgets and utensils/any food product · accountants/financial planners/financial products · sporting goods/fitness clubs/fitness trainers · web designers/website hosts · graphic designers/web designers · copy shops/graphic designers/desktop publishing/business services · music stores/composers/music teachers · make-up/beauty consultants/beauty shops/massage therapists · antiques/furniture refinishers/interior designers You get the idea. I have given you some of the more logical partnerships. Do not limit yourself to these. If you have ideas for unique partnerships or any other marketing partnerships ideas, send them to me by e-mail. I will include them in a future article.
it's difficult to give a summary for this because it's not really in story form and the author keeps jumping from one topic to another. to help you out, i would suggest creating an outline by identifying main ideas. example,: (just copy paste as you see them first)
>Identify potential partners - anyone who reaches the same target market that you do
>choose promotional strategies
>define your target market as specifically as possible
THEN, arrange the ideas based on how they should go logically. for example, i would move the 3rd bullet up and and move down the second one because it's logical that you know your target first before you can create promotions. you'll also notice that there are repititions so you should delete one of them.
Curious | Oct 29, 2008
Could someone summarize this in 2-3 sentences?
Oct 28, 2008 by Elizabeth | Posted in Homework Help
~ ADVERTISING PARTNERS ~
by Linda Krochak
To maximize your marketing dollar, partnering with other advertisers is a good plan. Who are potential partners? Anyone who reaches the same target market that you do. Once you have determined this, you and your partner choose promotional strategies that will benefit both of you. In order to find suitable partners, the first step is to define your target market as specifically as possible. The more detailed you are in defining your customers, and deciding which customers to serve, will help you form better partnerships. The next step is to determine who else targets this same group of people. The products or services they offer may be complementary to yours, or they may not relate to each other at all. The key is that they reach the same market and that joint marketing with them makes sense. Step three is very important. Once you have identified several potential partners, look at them carefully. Are they companies and people that you would feel comfortable working with and being associated? Consider their reputations, goals, methods, etc. Do not lose your integrity for the sake of a sale. The next step is to approach the businesses with ideas on how you can work together to promote your own and each other's businesses. This is when you must get creative. Your strategies will depend on the type of businesses that you and your partners have. Think of how your products and services can complement each other. You do not have to come up with a lot of ideas at once. Think of a few to approach new partners which show a clear benefit to the partners. You will want to keep the first joint promotions simple and geared for success. This will encourage your partners to continue the relationship. As you work together, you will come up with more ideas. Here are a few simple ideas to get you started— ·if your business involves a party plan, give joint parties with a related business, for example, kitchen gadgets and food products, or children's clothing and children's books. ·include your partner's brochure with your customer's orders - give your customers a small gift, gift certificate or coupon from your partner's business with each order. ·present a joint workshop or seminar. ·include three partners in a special promotion. If customers make a purchase from 2 partners in a specific month, they receive a product from the third partner at no cost. Who can be partners? Just about anyone. Here are some of the more logical ideas. ·realtors/home repair/home decorating ·children's books/children's toys/children's clothing ·kitchen gadgets and utensils/any food product ·accountants/financial planners/financial products ·sporting goods/fitness clubs/fitness trainers ·web designers/website hosts ·graphic designers/web designers ·copy shops/graphic designers/desktop publishing/business services ·music stores/composers/music teachers ·make-up/beauty consultants/beauty shops/massage therapists ·antiques/furniture refinishers/interior designers You get the idea. I have given you some of the more logical partnerships. Do not limit yourself to these. If you have ideas for unique partnerships or any other marketing partnerships ideas, send them to me by e-mail. I will include them in a future article.
This needs an outline
Ralphie M | Oct 28, 2008
Promotional calendars Directory
Customized Planners Customized With Your Logo
Give your clients customized day planners that are imprinted with your business' name on them! Choose from imprinted yearly planners, promotional weekly planners and ...
Promotional Pocket Planners | Custom Planners
Our 2012 promotional pocket planners are available in a variety of colors, sizes and prices including the very popular Leatherette style a foil stamp logo imprint.
